I am working on a class project to help create a larger following for a web series called “What’s On Tap with Sara”. Sara Bozich is a local reporter and host of the web series. Sara writes for Penn Live and many of her articles can be found around the area of Harrisburg. As a Corporate Communications major, I have attained some useful skills that will allow me to complete this final project to the best of my ability. The elements from my Communications Degree that I will use to complete my final project are the skill of marketing and research, advertising and the overall ability to communicate.
I feel that these skills will help me complete my final project because my final project requires certain specific areas of communication expertise. The ability to communicate will help because the project requires everyone to communicate back and forth as a group. Also, as an individual member of the group, members need to understand me fully and communication is one of the keys.
In addition, my ability to market and advertise will be in effect for this project because we are trying to expand “What’s On Tap with Sara” exposures to a larger audience. The ability to research data on how to gain public interest and loyalty will be vital to gaining fans to this web series. After the information and data is collected it is essential to the final project to plan a strategic plan so we can advertise and market to the correct audiences to gain a new fan base that will be interested in “What’s On Tap with Sara”.